Established in 2007 with over 152 brands the mall has evolved and now expanded to be the biggest mall with over 350 brands spanning across a total size of 3.3 million square feet area. Anchored by Al Wahda Cinema, H&M, Iconic, Gold's Gym, BHS, Wanasa Land, ID Design, Mamas & Papas and the city's biggest Lulu Hyper market, the mall is also home for more than 70 new first time brands in Abu Dhabi like Fcafé, Tommy Bahamas, Menbur, Pottery Barn, Dorothy Perkins, Miss Selfridge, Lipsy, Noa Noa, Campo Marzio Design, Lush, Kosebasi, Pepper Mill, Olive Garden, Red lobster, Russo's & Butlers, etc. The mall boasts of over 50 F&B outlets and flaunts a good retail mix of high street brands such as Armani Xchange, Starbucks, Gap, Mango, American Eagle, Gant, Izod, Saccoche, Victoria Secret, Mac, Pull & Bear, Bershka, Calvin Klein, Tommy Hilfiger and many more. Besides this, the mall has an added advantage of multiple road access and parking convenience with a total of 4000 parking slots. The mall is also a proud recipient of the coveted "Best Shopping Mall in Abu Dhabi" Award for 3 consecutive years (2010-12), and is Abu Dhabi's first mall to receive the MECSC (Middle East Council for Shopping Centre) Award for its Marketing Excellence/CSR initiative – "Operations Smile" campaign, in addition to many more awards like National Day Tourism Awards 2007, 2009 and the "No Smoking Campaign "Award for being the region's 1st Smoke free Mall. Al Wahda Mall's constant endeavour to enhance customer experience continues to attract shoppers where they will now, not just 'Have it All' but 'Have it All & More'

Abu Dhabi-based EMKE Group, owner of Lulu Hypermarkets, has taken over the management of Al Wahda mall, the new mega shopping center coming up in the heart of Abu Dhabi. The site is adjacent to the renowned Al Wahda football club stadium and covers an area of 1.5 million ft². The agreement confirming the tieup was signed by Yousuf Ali, managing director of EMKE Group, and Rashid Al Zaabi, chairman of Al Wahda Club, the promoter of the shopping centre. The mall is expected to be ready by June 2006 and will have a 200,000 square foot (ft²) hypermarket as its anchor store. “We are indeed delighted to take over the management of this great project and I am sure that with full the support of the authorities we will be able to make this shopping mall one of the best in the region,” said EMKE Group’s Yousuf Ali. “Our shopping mall management team is already making strategies for the leasing and marketing of the project, which will no doubt be of international class.” Emke Group operates 46 shopping centres and hypermarkets under the brand name of Lulu, Al Falah Plaza and Emirates General Market. As of mid August, it was scheduled to open 12 more hypermarkets and malls across the Arabian Peninsula by the end of 2006.